SEO & Search Visibility Services

What this service is

SEO & Search Visibility at Marketives is about building long-term, compounding visibility on search engines, not chasing short-term rankings.

We help your business get discovered by the right audience at the right moment—when they’re actively searching for solutions you offer. Our approach combines technical foundations, content optimisation, and location-based SEO to improve discoverability, credibility, and organic conversions over time.

This service is ideal for businesses that want sustainable growth without relying only on paid ads.

What you get

Based on your business type and market, we focus on delivering:

• Higher visibility for high-intent search queries

• Consistent organic traffic growth over time

• Better quality inbound leads from search

• Improved trust and authority in your category

• Stronger local visibility for location-based searches

• Reduced dependency on paid media for acquisition

Areas we optimise

Technical SEO

We ensure your website is search-engine friendly by improving:

• Site structure and crawlability

• Page speed and performance

• Mobile usability

• Indexing and technical hygiene

A strong technical base allows all other SEO efforts to work effectively.

Keyword & intent optimisation

We research and map keywords based on:

• Search intent (informational, commercial, transactional)

• Buyer journey stages

• Business priorities and competition

Pages are optimised to rank for keywords that actually drive enquiries or sales—not vanity traffic.

Content optimisation for search

We improve existing content and guide new content creation to:

• Match search intent clearly

• Improve on-page relevance and clarity

• Strengthen internal linking

• Increase engagement and dwell time

Content is optimised for both users and search engines.

Local & location-based SEO

For businesses serving specific regions, we optimise:

• Google Business Profile (where applicable)

• Location-specific landing pages

• Local keywords and map visibility

• Consistency across listings and citations

This helps customers nearby find and trust your business faster.

How we approach SEO

Strategy-first SEO planning

We begin by understanding:

• Your business goals and priority services

• Competitive search landscape

• Opportunities for quick wins vs long-term growth

This ensures SEO efforts align directly with revenue outcomes.

Structured, sustainable execution

SEO improvements are implemented in phases—technical fixes, content optimisation, and authority-building—so growth remains stable and measurable.

Data-led optimisation

We track performance continuously and adjust based on:

• Keyword movement

• Traffic quality

• Conversion behaviour

• Search trends and algorithm shifts

SEO is treated as an evolving system, not a one-time task.

What you’ll see delivered

• SEO audit and prioritised improvement roadmap

• Keyword research and intent mapping

• Technical SEO recommendations and fixes

• On-page and content optimisation guidance

• Local SEO setup and optimisation (where applicable)

• Monthly performance and visibility reports

Reporting you can trust

We focus on meaningful SEO metrics:

• Organic traffic growth and quality

• Keyword visibility for priority terms

• Page-level performance insights

• Local visibility improvements (where relevant)

• SEO-driven leads or enquiries

• Clear next-step recommendations

Typical timeline

Month 1: Audit, strategy, technical fixes, keyword mapping
Months 2–3: Content optimisation and on-page improvements
Months 3–6: Visibility growth, local SEO strengthening, refinement
Ongoing: Continuous optimisation and expansion